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Our mission is to create and develop a complete branding package and ad campaign specifically for your property.

We will visit with you, view your property, and discuss the various options best suited for selling your property at auction. When the marketing campaign swings into action, activity begins immediately.

The Marketing Plan May Include:

  • Press releases and public relations efforts will be used to supplement the advertising and direct marketing effort.
  • Professional photographic tour.
  • Custom designed color brochure and mailer featuring your property.
  • Extensive direct mail, telephone, and email marketing efforts will be used. Custom email blasts will be sent to our clients, friends, realtors and brokerages throughout Southern California.
  • Television ad produced and submitted to local stations.
  • Radio spot produced and submitted to local stations.
  • Magazine ads are designed, produced and submitted to the Wall Street Journal, Enclave, the RE/MAX property magazine Homes and Land.
  • Newprint ads are designed, produced and submitted to the NewsPress, The L.A. Times, Casa.
  • All Open Houses and Auction day will be catered events. First Open, agent caravan. Second Open, neighbors are invited to preview and enjoy cocktails and hors ‘de ouvres. Third & Fourth Open is on weekend for the public on Saturday and Sunday. Fourth Open is a weeknight before auction weekend.
  • Inspections and disclosures are conducted during the marketing period. A detailed Property Information Packet is prepared to assist buyers in their evaluation and due diligence process.
  • All registered bidders are pre-approved by our lending department.
  • VIP treatment is provided for bidders with such amenities as valet parking, horsd’oeuvres and live music depending on the nature of the auction and property.


   
   
 
   
   
   
 
 
 
 
 
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All information deemed reliable but not guaranteed